Application
Trade shows and events
On a trade-show floor you have three seconds to make a visitor stop. A life-size hologram does exactly that: it moves, speaks to people and shows what no banner or screen can. One single unit, operational on any stand within an hour.
- A proven crowd-puller at trade fairs and events
- One single unit: build-up and breakdown within the fair's schedule
- Rent per fair or own a unit for the whole season
Why a hologram works at trade shows and events
A trade-show floor is a battle for attention: hundreds of stands, all with screens, banners and give-aways. Visitors have half decided their route already and walk past everything that looks alike.
A life-size hologram looks like nothing else on the floor. A presenter or product floats at full size in the stand, rotates, moves and addresses visitors; thanks to the anti-reflective glass and the unit's own light box the image stays deep and clear even under bright trade-fair lighting. It is exactly the kind of image people photograph.
The effect is measurable in stand traffic: people stop, come closer and start the conversation your stand crew wants to have. The Holobox is also built for the trade-fair rhythm: one single unit, operational within an hour, gone just as quickly afterwards.
How clients use it
At ISE in Barcelona, Europe's biggest AV trade fair, our Holowall stood among the professionals: a metres-wide hologram wall as the stand's eye-catcher.
View the ISE Barcelona caseAt the Bouwbeurs, Bruynzeel Keukens combined a real kitchen with a holographic presenter telling the story.
View the Bruynzeel Keukens caseAt EventSummit in Utrecht, the trade day for event professionals, our Holoboxes stood right among the target audience.
View the EventSummit caseAt the Sign & Print trade fair the Holobox demonstrated itself as the eye-catcher for the graphics industry.
View the Sign & Print caseSuitable products
Practical: space, power and installation
A Holobox needs nothing more than a standard wall socket and a stable internet connection, and is in place within an hour. We take care of delivery, installation and loading the content. For trade fairs we plan delivery and installation within the organiser's build-up and breakdown window, and take everything away again afterwards.
Frequently asked questions about holograms at trade fairs
Does the set-up fit within the fair's build-up window?
Yes. The Holobox arrives as a single unit and stands within an hour; we plan the delivery within the fair's official build-up and breakdown window.
What do I need on the stand?
A wall socket, a stable internet connection and about one square metre of floor space. No heavy power connections or rigging are needed.
Does the image hold up under trade-fair lighting?
Yes. The unit's own light box and the anti-reflective glass are built for exactly those conditions; the hologram stays clear and deep.
Rent for one fair or buy for the season?
For a single fair renting makes sense; if you exhibit several times a year, owning a unit is often the better deal. We calculate both via the price list.
Can the content differ per fair?
Yes. Changing content is a matter of staging a file; many clients keep a version per fair or audience.
Ready to make boundless impact?
Book a no-obligation demo and see for yourself how a true-to-life hologram makes your story unforgettable.